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No, you're not going to jail - even though some of my friends do think of me as the Diet Police!

Have you gone on a diet, lost weight, stopped, got frustrated so went back to former eating plan, gained all the weight (and then some), then repeated the process, over and over again? Then you, my friend, are a repeat offender.

It's nothing to be ashamed of, it's more normal than you think and it’s how most people view ‘diets’. However, wouldn't it be nice to change your eating plan, lose weight and know HOW to keep it off? Well, you can, it just takes a little more preparation and some science based knowledge.

Research has shown that dieting repetitively is a bad idea if you want to successfully lose weight and keep it off. Science has shown over and over again that generally, of the thousands of people who ‘diet’, 90% of them gain back 90% of the weight they lost. Some gain more. Not a pretty statistic at all.

Fad diets, very low calorie diets and diets that eliminate complete food groups or macro-nutrients send a message to your brain that these diet periods are famine and slow down your metabolism which a. increases Ghrelin (the hunger hormone) and b. decreases Leptin (the satiety hormone). These both make it harder to lose stubborn body weight and that is when most get discouraged and give up. The best way to lose body fat is to do it slow and steady.

Using your BMR and activity factor to set a moderate caloric deficit that allows you to eat a variety of foods (yes, even those demonic carbs!) increases your compliance and is a sustainable way to lose weight and keep it off.

If you’re interested in signing up for nutrition coaching, you can contact me through FB Messenger, DM on Instagram or via email at

GeneVieve Davis

Certified Nutrition Coach

Masters Degree in Nutrition

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